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Perhaps you could resolve this through a betting market?
Personally, I am a big fan of the "heavy" stuff that EY puts out that utilizes heavy link-backs to his prior works. It is nice to be able to follow the rabbit trail back in time.
Why not do both? Keep OB's home page for a handful of hand-picked, though un-tenured, authors. Also include a prominent link to a community blog that utilizes whatever software you find to be most promising. Perhaps the best community post of the week could be promoted up to the front page on occasion.