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Comment by Brandon_Thomson on Evaluability (And Cheap Holiday Shopping) · 2007-11-28T01:24:22.000Z · LW · GW

I think you can use this logic to explain why movie theaters sell small, medium, large, and extra large popcorn for $5, $6, $7, and $8 respectively. With the less attractive options priced relatively high, people are more likely to pay the unreasonable price of $8 for the extra large.